CareerJanuary 31, 20265 min read
Portfolios for Non-Designers: How PMs, Engineers & Marketers Stand Out
You don't need Figma to ship a portfolio that wins offers.
Portfolios used to be designer-only. Today every senior role benefits from one — and most candidates still don't have one.
The minimum viable portfolio
- 3 case studies with: problem, your role, what you did, outcome
- 1 "how I think" piece (essay, talk, or framework)
- Clean, hosted page (Notion or simple site is fine)
- Link in your resume header and LinkedIn featured section
The case study formula
200 words: Problem (1 para) → Your role (1 line) → Approach (3 bullets) → Outcome (numbers). Add 1 screenshot or diagram. Ship.
Upla can turn a 30-minute interview about your past projects into 3 case-study drafts you can polish in an afternoon.
Put this into practice with Upplio
Tailor your resume to any job, build STAR stories, optimize your LinkedIn, and rehearse interviews with an AI coach — all in one workspace.
Try Upplio free